Diversifying the Industry for International Women's Day: Why We Need Skincare that Celebrates All Women

Diversifying the Industry for International Women's Day: Why We Need Skincare that Celebrates All Women - Sente Labs

Inclusive Skincare for All Skin Types

International Women’s Day is a global celebration of the political, social, cultural, and economic achievements of women. It’s a day that calls for acknowledging and accelerating women’s equality and equity. It’s time to take a moment to ask yourself why skincare needs to celebrate all women.

Since the first International Women’s Day in 1911, many people, brands, and nations have taken the day to raise awareness, lobby for gender parity, and fundraise for female-focused charities. Anyone can use this platform to inspire a positive change for women because even the smallest actions can have massive effects.

Why Women’s Day Matters to Us

The beauty industry has a lot of power to affect people’s standards and expectations of what is considered beautiful. In the past, it was all about pale, blemish-free skin that hid any signs of aging. However, as ideals and ideas have evolved, many beauty brands have focused on inclusive skincare for all skin types, including aging skin, darker skin tones, and people with medical conditions that affect their skin.

At Senté, we’ve taken this inclusivity to heart and developed lines that address many skincare concerns. Our mission is to empower women to feel confident and free in their own skin.

How We Encourage Confident Women

women sitting on a log with their arms wrapped around each other

Every person wants to preserve their youthful appeal and keep themselves from aging. We understand, and we agree that keeping your skin refreshed and rejuvenated can do a lot for your confidence. However, even with the best skincare, everyone eventually gets those fine lines and wrinkles. While we encourage everyone to take preventative measures with a comprehensive skincare routine that includes sun protection, we also think that it’s important to celebrate all types of beauty. You don’t need completely smooth, pale skin to feel beautiful.

Choose the inclusive skin care made for your skin instead of trying to hide, lighten, and change it with potentially damaging products. With products for all skin types, Senté can help you find the skincare that helps you enhance your best features without feeling like you have to conceal every imperfection.

Skin Impacts Your Mental Health

In our society, clear, radiant skin is a sign of health and attractiveness. It’s no secret that people who are considered attractive get preferential treatment – even if it’s an unconscious choice. Our preoccupation with hiding visible skin conditions ends up putting some people on a pedestal regardless of their contributions to our world.

Beauty doesn’t equal goodness – no matter how much society tries to make it so. During International Women’s Day, we have a chance to change the perceptions surrounding beauty and skincare. While no one should have to suffer from the physical discomfort of acne, rosacea, eczema, and other visible skin conditions, they also shouldn’t have to deal with the ostracization that typically comes with these issues. Constant embarrassment about imperfect skin can lead to debilitating mental health concerns that only add to your stress and anxiety.

How We Can Change

diverse women smiling and sitting on stairs

At Senté, we’ve decided to approach this problem with two strategies. One, we want to advocate for all skin types and all versions of beauty. We aim to support the modern view that skin of all tones and ages is beautiful.

In addition to a shift in perception, we’re also creating more potent, targeted solutions for a variety of skin conditions. Just because you have scarring, discoloration, or acne, doesn’t mean you just have to live with it. You can still strive to achieve the best possible skin for yourself, so that you can live confidently in your own skin. Care for your skin, because it’s what is best for you—not because of what others think.

Take Responsibility for Change

Whatever your skincare goals, Senté believes that we can all be proactive, powerful agents for change. This International Women’s Day, pledge to make an effort to empower yourself and others to love themselves, take steps to care for all skin types, and reduce the stigma around imperfect skin and aging.